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Pizza place that allows you to design your own personal pie, with the option of white, wheat, or gluten-free crust.

Our Review

Plopped in the middle of the Diversey/Clark/Broadway shopping/movie-going gauntlet, Pizza Persona is the Subway of pizza. The concept is simple: pick your toppings at the counter, watch the dudes piece it all together, wait ten minutes, eat it in ten more, hit up the Landmark or stroll over to Urban Outfitters. It’s cheap, quick, and not too damn bad, really. Any place with a hokey catchphrase like “Discover Your Pizzanality” is going to elicit an eye roll or two, but it’s hard to argue with seven-to-ten-buck ten-inch pies. My "persona" for the visit was the Hipster (of course, right?) with pesto, low-fat mozzarella, spinach, mushrooms, and banana peppers. The wheat crust was crispy and thin, and though the toppings could’ve been more plentiful, I was satisfied enough. Other specialty pizzas include the barbecue-sauced Cowboy, the west-coasty Yuppie, and the Meathead, which, you know, has a bunch of meat on it and stuff. Calzones, salads, and six-inch dessert pizzas are on the menu as well.

Kevin Warwick

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4.2 out of 5

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