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Monday, June 1, 2009

Advertisement for myself (writing about ads)

Posted By on 06.01.09 at 05:04 PM

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I've got a post up over at the Chicago Media Future Conference blog complaining about online ads, inspired by something that Jim Coudal said which I find to be totally true: everyone hates online ads - readers, advertisers, and publishers - which is simply not the case with print ads. Until that gets addressed, no one's going to make enough money on the Web. Coudal's The Deck is a fascinating model, and CP's ability to sustain an idiosyncratic tone across a Web site, an ad network, notepads, and other products is impressive.

Anyway, the conference is next Saturday, and the panelists are an interesting group.

If it makes you feel better, journalism's not the only civic institution that's struggling from a decline in advertising; the CTA's getting dinged as well.

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