For the week of February 14, 2003
By Michael Miner
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Who Will Buy These Memories?
Radio legend Ed Schwartz is in anguish. He wrote former radio-TV critic
Gary Deeb to denounce him as "a gross failure and an ethical disgrace."
When Deeb didn't reply, Schwartz posted the letter on Jim Romenesko's
popular media Web site -- the national hot stove of gossiping journalists.
And this week in the column he writes for the Lerner papers, Schwartz says
that what Deeb did "is more than a sellout, it is a moral burnout."
Deeb's sin was to auction off on eBay this month a packet of old letters
from, according to Deeb, "the biggest personalities in Chicago radio
history." Schwartz was one of those personalities, for 30 years a mike man
at WLS, WIND, WGN, and WLUP. Hardly flattered to be ranked among titans,
Schwartz told Deeb in the unanswered letter, "You have violated every ethic
of the profession of journalism."
If the name Gary Deeb means nothing to you, that goes to show what a few
years will do. In 1973 Deeb came to Chicago from Buffalo, his hometown, to
be the Tribune's TV and radio critic. Indifferent to the metaphysics
of TV as a medium, Deeb tore into the venality that stamped it as a
business. Loathed, feared, applauded, and sucked up to, Deeb was nationally
notorious when he moved over to the Sun-Times in 1980.
Then in 1983 he made the career move that nobody has ever understood. He
took a job as a critic for the station he'd excoriated most, WLS TV,
Channel Seven.
If WLS hired Deeb to shut him up, it worked. His old readers watched
appalled as Deeb, the fearless media analyst who'd let the chips fall where
they might, shilled for ABC programs. Deeb's new job not only silenced him,
it discredited him. And as the years went by, the on-air time WLS allowed
its old nemesis steadily diminished to the point where he all but
disappeared. Deeb finally went back to Buffalo in 1996 -- twice married and
twice divorced in Chicago, 50 years old, and nearly as obscure as he'd
come.
Now Deeb is cleaning house. For almost two years he's been peddling
letters, books, tapes, and the like on eBay, bringing in several thousand
dollars. On January 29 Robert Feder -- the Sun-Times TV-radio
columnist Deeb hired long ago to be his legman -- reported that Deeb's
"latest offering" consisted of letters from various "radio celebrities."
Touting this treasure on eBay, Deeb made it sound priceless: "A SPECTACULAR
CHUNK of WINDY CITY BROADCAST HISTORY." (The capital letters are Deeb's.)
The letters came from Deeb's "personal archives," some "loaded with
praise," others "extremely angry," and many offering "a portrait of a
broadcaster baring a piece of his or her soul. Several are nothing short of
electrifying." This is it, said Deeb, a "HUGE TREASURE TROVE FOR CHICAGO
RADIO FREAKS -- and a ONCE-in-a-LIFETIME OPPORTUNITY."
He went into the specifics of the letters. There were two from Larry
Lujack. One had "Uncle Lar beefing about too much kindness shown rival Fred
Winston ('I'm more worried about my next golf score than I am about
Fred')." In the other he was "contending that he's never been against WLS
hiring Steve Dahl ('complete fabricated bullshi--!' and 'F--- the
truth')."
A couple from Bob Sirott sounded as electrifying as cream cheese. One
was "A Sirott thank-you for speaking to his class at Columbia College."
There were also letters from Wally Phillips, Paul Harvey, Chet Coppock,
Gary Meier, Robert Murphy, and a few towering figures of Chicago radio
history I'd have to do a Google search to identify.
And two from Schwartz. Deeb quoted one from 1983 at embarrassing length:
"It pains me greatly to think that you might feel that the respect and
loyalty I have for you have lessened. . . . I can't believe that as fair as
you've always been with me that you won't give an old friend and admirer a
chance to get straight."
"I swear to God," Schwartz says, "I don't know what that could be in
reference to. I don't recall ever having a problem with him."
Schwartz spotted Deeb's E-mail address on eBay and wrote him in a fury.
I too wrote Deeb, and he didn't answer either one of us. Deeb still has a
semblance of a career in Buffalo, hosting a cable TV show and a 7 AM Sunday
radio show as the "voice of Living Prime Time," an organization whose
purpose seems to be helping baby boomers deal with old age. Living Prime
Time gave me a phone number for Deeb, but he didn't return my calls.
The winning bidder for these letters was a 56-year-old wholesale video
distributor in Will County, Illinois. "I was a reader of Gary's column in
the Chicago Tribune," he E-mailed me, "made it a point to watch him
on channel 7 and also [was] a fan and listener of many of the letter
writers." An old hand at bidding on eBay, where he'd previously collected
limited-edition prints and antique clocks, the distributor bided his time
when Deeb launched the auction on January 28, but on February 2, a few
seconds before the auction closed, he pounced, raising the last bid by $5
and walking away with the 29 letters for $420. "A fantastic buy," he
exulted. What's more, he bid on a separate set of 11 letters from Chicago
TV personalities Deeb was auctioning off at the same time, and got them for
$81.
"So I have 40 letters for around $500," he wrote in his E-mail. "I
wasn't a letter collector before and have no immediate plans."
Though Deeb wouldn't respond to Schwartz or me, he dropped the
distributor a friendly note. "Thanks for that fast payment via PayPal this
morning. . . . I appreciate it. . . . I appreciate your kind words about my days at
the TRIBUNE and my even longer time at WLS-TV -- and of course, the
SUN-TIMES in between. Those 23 years in Chicago obviously were the
greatest of my professional life -- a truly spectacular city to work in and
live in."
Deeb said he'd stay in touch. "It's great to trade with you on Ebay --
and I'll contact you when I gather more Chicago broadcast letters from my
basement crates o' stuff."
Crates o' stuff! Schwartz had better brace himself. There's not much he
or anyone else can do to head off Deeb. Send someone a letter and it's his
letter. And in the opinion of Reader attorney David Andich, if
you're a radio or TV personality and you send a personal letter to a
columnist who makes his living writing about radio and TV personalities,
your reasonable expectation of privacy should be just about zero.
Sirott wasn't offended by the auction. "I'm just concerned about Gary,"
he said. I reached Lujack by phone in Santa Fe, "just listening to the
coyotes howl and the wind blow free. Staring at the mountains and waiting
to die." If Lujack gave a damn what Deeb was up to, he wasn't going to let
me know. "It's more than a little sleazy, but heh, it's Deeb -- what do you
expect?" he said. "My God, if he needs the money that bad, hey, I guess you
do what you have to do."
So that leaves Schwartz, angry enough for them all. It turns out that
the ingratiating letter now in a stranger's hands was written on November
30, 1983, soon after Deeb left the Sun-Times. Schwartz felt cut off
by Deeb and wrote wondering what he'd done wrong. But maybe he hadn't done
anything wrong. Maybe Deeb wasn't so much mad as embarrassed. Today
Schwartz is willing to consider that. "It could have been very
uncomfortable when he went over to Channel Seven," he says. "He'd been
battering them all the time, so maybe he didn't want to talk about it."
Deeb is now back on eBay hawking other goods. There are notes from
Morley Safer, John Chancellor, and Robert MacNeil to bid on, as well as a
note from Gwyneth Paltrow's father, Bruce, the TV producer. And another
from actress Esther Rolle. "Congratulations on your new job," she wrote
Deeb when he left the Tribune for the Sun-Times. "That's what
I call 'movin' on up.' I'm sure you'll be happy there. May I wish you and
Sandra much happiness and a long life together. I'm truly happy for you
both."
What a lovely letter! Out it goes.
Words Fail Him
Many great novels wander through time, but the characters usually stay put.
Josh Winkler, the hero of Charles Dickinson's A Shortcut in Time,
follows his daughter back to 1918, altering events while he's there just
enough to change every life around him in the here and now. I suppose I
could say this novel is about a father's relentless love for his daughter,
and about how it is that some wives are more willing than others to keep
faith with a lunatic.
Dickinson works nights at the Tribune. He sits on the metro copy
desk. Copy editors are indispensable to a newspaper but totally unsung, and
many are marked by a sense of grievance. Dickinson's the very rare copy
editor to make a name for himself. Years ago he published four novels and
sold several short stories to the New Yorker. Critics praised the
wry magic realism of his prose -- spare, rhythmic, never in a rush. Sitting
on the rim, he didn't have to mutter to himself that he knew a hell of a
lot more about writing than the rich and famous columnists whose copy he
resuscitated. He'd proved it.
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