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Jonathan Fox (La Madia) gets in on the gourmet doughnut wave, just a few blocks away from the progenitor, Doughnut Vault. Carryout only.

Our Review

It's easy to glaze over at talk of doughnuts being the new bacon, the new cupcake, the new hype-driven fill-in-the-blank whatever. So when I heard about Firecakes, a shop remarkably similar in conception to Doughnut Vault, just a few blocks away, I rolled my eyes. I must be in a minority, though, for on my first visit I found myself in a line not much shorter than the long ones at its predecessor. Faced with slim pickin's, I went ahead and grabbed what I could, which turned out to be a rich Valhrona-chocolate glazed, an intensely coconutty coconut cream, an unassuming apple fritter winning in its freshness and crunch, and the piece de resistance, a raised doughnut filled with subtle butterscotch cream. Now, alas, I'm a convert thankful that, in a welcome departure from Doughnut Vault’s blueprint, Firecakes takes plastic.

Kate Schmidt

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Price: $
Payment Type: MasterCard, Visa, AmEx, Discover

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