Chicago Reader

Wednesday, May 20, 2009

Lake Effect news

Posted by Michael Miner on Wed, May 20, 2009 at 12:04 AM

A new online news site has just been launched in Chicago, and because I like its pedigree I like its prospects.

Rooted in the storied old Lerner chain, the Booster and the News-Star were a couple of venerable north-side weeklies whose most recent owner, Wednesday Journal Inc., reluctantly ceased publishing them in March. Between them, the Booster and News-Star covered Rogers Park, West Ridge, Edgewater, Andersonville, Uptown, Ravenswood, Lincoln Square, North Center, and Lakeview.

Now Lorraine Swanson, the last editor of the News-Star, is launching lakeeffectnews.com to cover all the above territory plus Albany Park, which the News-Star covered before WSI took it over from Pioneer Press in 2008. "I was always kind of frustrated by the weekly format, and I'm looking forward to putting out a daily project," Swanson tells me. "We live in an instant age and everybody wants to find things instantaneously. They'll be able to find it now. People are hungry for news and hungry for coverage of their neighborhoods. I think the old Lerner flag was always kind of a watchdog for the neighborhoods. I want to continue that tradition. In a perfect world I'd supplement this with a print product but I don't have the money for that."

To give her a hand, Swanson has rounded up some pals who, like her, were laid off by Wednesday Journal, plus Jack Bess, a celebrated writer and editor from the Pioneer Press era, plus three interns. "As our ad revenue gets up," she says, "I do want to pay the professionals. I don't think professionals should work for free." One of her pros, Ben Myers, edited the WJI's Skyline until he lost his job in the March downsizing. She's paying Myers for his stories "out of my own pocket for now."

I like what she's doing because she knows her territory and she has no intention of passively allowing it to cover itself. "I want to follow the rules," she says. "I want to call people, and I want to follow the standards of the Society of Professional Journalists. I like the bloggers, but some of the things I read, rumor and conjecture -- I don't want to operate that way. I want to put out a news product people can rely on as a record for the neighborhoods. I'm not slamming citizen journalists, but I want to treat this as a news product."

Swanson has been doing neighborhood journalism since the early 90s, and she's got an attitude. "The value that the Lerner reporters and editors had was that they really knew their communities," she tells me. "When people were trying to find Berny [Stone]'s indicted ward superintendent [Anish Eapen] last year, he wasn't returning phone calls. I knew where to find the guy and I talked to him. That's good scrappy neighborhood journalism. We can handle the competition. We'll get the Tribune and we'll get the Sun-Times -- they're ten miles back trying to catch up."

She continues, "What I'm trying to do will have a lot of value and it will be hyperlocal -- uberlocal, that's what I like to call it. I say this very humbly -- my readers like me. I walk down the street and I don't know half the people saying hi to me. As my friends jokingly tell me, 'You're a brand,' Everybody on the north side has my cell phone number. I get calls at ten o'clock on a Saturday night asking me if I heard the gunshots go off in Uptown -- 'What's going on?'" 

What about the blotter? --  to my mind the heart and soul of the old Booster. "Yeah, we will have a blotter," she promises. "I've already talked to the police commanders in the 23rd and 20th districts. I've yet to talk to the 24th commander but we're going to have a blotter. Oh, that will continue! Plus, I have a [police] scanner, and a lot of time it's just a five-minute car ride or a walk over to see what's happening."

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I've worked with both Lorraine Swanson and Jack Bess and know this project will be a success. They're fine journalists with a passion for the communities they serve. Somewhere, Leo Lerner is smiling.

Posted by Leigh Hanlon on May 20, 2009 at 11:39 AM | Report this comment
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It sounds like a very good, and much needed venture that will be successful, but I took offense to: "I want to put out a news product people can rely on as a record for the neighborhoods. I'm not slamming citizen journalists, but I want to treat this as a news product." This implies that what citizen journalists are putting together is not a news product. If not a news product that is "consumed" by the reader, than what is it?

Posted by Koji on May 20, 2009 at 12:25 PM | Report this comment
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Hooray. Lorraine has long been the only reporter thoroughly covering neighborhoods that get overlooked by the city's larger outlets. We need this watchdog.

Posted by Uptowner on May 20, 2009 at 3:17 PM | Report this comment
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I'd suggest Lake Effect News add a donation button. I'd throw in a few dollars to see Lorraine's writing again

Posted by Tom from Uptown on May 20, 2009 at 10:31 PM | Report this comment
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I've been reading the News-Star for many years. It was at its absolute best under Lorraine! I'm so pleased that she's staying focused on our communities.

Posted by Debra in RP on May 21, 2009 at 9:09 AM | Report this comment
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I've already been over to the site. I believe it represents the future of journalism and I am happy to see it. I will be a regular reader. This and the Beachwood Reporter are showing us the wave of the future.

Posted by Nicholas on May 21, 2009 at 12:51 PM | Report this comment
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I think Lorraine and her integrity is fantastic. A donation button to a lakeeffectnews paypal account would be a good idea. why not?!!

Posted by Marta on May 21, 2009 at 7:27 PM | Report this comment
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Lorraine is a great writer and a fantastic resource for these neighborhoods. I am glad she is seperating herself from the bloggers because those are mostly angry people with an axe to grind and has little to do with actual news. I want news not gossip, so GO GO Lorraine and add a donation button.

Posted by Johnnie Pessimistic on May 22, 2009 at 2:10 PM | Report this comment
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Welcome back Lorraine ... you have been sorely missed.

Posted by Liz Brown on May 26, 2009 at 12:33 AM | Report this comment
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Lorraine...Glad to see that you really did it...much success. Let me know if I can help. Delighted to know that Jack Bess and Ben Meyers are working with you.

Posted by Sandy Goldman on May 30, 2009 at 11:56 AM | Report this comment

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